Each feature-packed issue of Rangefinder contains information on product and new equipment reviews, accessories and system round-ups, black-and-white shooting, processing techniques and many more topics of interest to the professional photographer. Rangefinder also produces WPPI (Wedding and Portrait Photographers International), the fastest growing convention in professional photography.

After managing its own fulfillment operation in-house, Rangefinder decided that they had outgrown the system and needed something more modern to help them grow. Their current in-house package lacked seamless integration with the Web and support was sometimes tough to come by. Their circulation consultant had evaluated several systems before deciding on ESP.

"ESP’s system and support give me the assurance that my subscription fulfillment is in good hands," said Vice President Skip Cohen. "I’ll be able to spend less time managing fulfillment and more time focusing on my business. Having a system that is constantly maintained and enhanced, along with customer service coverage and account executive support left us feeling that this was a ‘no-brainer.’ We look forward to using their services to manage our subscription file."