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Technology and Innovation
IT-Enabled Business Transformation: From Automation to Business Scope Redefinition
By N. Venkatraman
Winter 1994
Reprint 3526
Volume 35, Number 2, pages 73-87, 15 pages
Primary Topic: Technology and Innovation
Secondary Topic: Corporate Strategy

Summary

The role of IT in shaping tomorrow's business operations is a distinctive one. IT has become a fundamental enabler in creating and maintaining a flexible business network. Using a framework that break IT-enabled business transformation into five levels, the author describes each level's characteristics and offers guidelines for delivering maximal benefits. He suggests that each organization first determine the level at which benefits are in line with the costs or efforts of the needed changes and then proceed to higher levels as the demands of competition and the need to deliver greater value to the customer increases.

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